And that’s one drop in the bucket…

January 5th, 2008

Do you know what this picture is?

That’s my kitchen table. On either side, you can see green place mats. At the top, a few left-over Christmas decorations. Other things are scattered around the periphery.

In the middle? That’s a political advertisement.

Let me repeat. That is a direct mail, political advertisement for Stephanie Herseth-Sandlin.

A political advertisement! It’s January 4th! There is still ten months – TEN MONTHS! – until we vote! And I don’t even know if anyone is running against her yet!

Just 13 months ago, the political season came to a head. I received several direct mail postcards, newsletters, door hangers and other forms of advertisement EACH DAY. I didn’t think at the beginning to count – I couldn’t imagine I’d get so many. But being in the middle of a hotly contested state senate seat (which Scott Heidepreim won) threw at least one from each candidate at my door every two or three days. I wouldn’t be exaggerating if I said I received 400-500 advertisements in the months leading up to election day.

And with Tim Johnson, Stephanie Herseth-Sandlin, and the Presidential race all up for grabs – not to mention a bevy of state representatives, senators and other random positions I don’t even know about – I’m thinking it’ll be even higher.

That’s not even counting other ballot measures!

I’m counting this year. So far, Mrs. Herseth-Sandlin, you’re number one. The first.

Way to go!


Issues Considered: Marketing, Politics, Sioux Falls

One Response to “And that’s one drop in the bucket…”

  1. Kristin says:

    Hi there – just started reading your great blog.

    I find it particularly ironic that her advertisement seems to be about renewable energy. I wonder how much of that renewable energy that the printing of her paper mailings will need.

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